Introduction

Problems with health care quality, access, and costs bedevil all countries. This course focuses on creating successful global business innovations in health care that can better meet consumer and societal needs. At its end, you should understand the how to evaluate opportunities and the elements of viable business models for different kinds of health care innovations.

Innovating in Health Care (IHC) enables participants to meet and interactwith others who are also interested in improving health care. The course focuses on evaluating and crafting business models that attain alignment between an entrepreneurial health care venture and the six factors that critically shape new health care ventures - Financing, Structure, Public Policy, Consumers, Technology, and Accountability. Innovating in Health Care discusses the impact of these factors on business models for three different kinds of innovations: consumer-focused, technology-driven, and integrations which create scale.

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You will learn:

  • How to distinguish successful innovations from those likely to fail
  • How to determine if an innovation is aligned with its environment
  • Which elements make up a viable competitive strategy for an innovative health care venture
  • How other elements combine to create a feasible business model for an innovative health care venture
  • How to create a business plan

The course is conducted through lectures about assessing and creating a business plan and with case studies that describe decisions facing real entrepreneurial health firms and requires you to analyze these potential decisions through the IHC framework. Participants are taught how to use the case method and how to evaluate business plans. In addition, these lessons are highlighted by insights from the top global health care innovators.

The course will be offered in two formats: an open, online experience and a more limited, team-based deep dive experience, where teams (self-assembled or newly created online) can produce actual business plans evaluated by peer teams and the Innovating in Health Care course instructors.

Meet The Author

Regina Herzlinger

Regina Herzlinger

Regina E. Herzlinger is the primary instructor for Innovating Health Care. She is the Nancy R. McPherson Professor of Business Administration at the Harvard Business School. She was the first woman to be tenured and chaired at Harvard Business School and the first to serve on a number of corporate boards. She is widely recognized for her innovative research in health care, including her early predictions of the unraveling of managed care and the rise of consumer-driven health care, a term that she coined. Her work was key to introducing consumer-driven health plans and “focused health factories,” such as centers for orthopedics, cardiology, and cancer care.

She teaches an MBA course, Innovating in Health Care and two related field study courses. Based on that work, she is currently completing three text and cases books on Innovating in Health Care for the life sciences, health care insurance, and health care delivery. In 2013, she launched a new HBS Executive Education program “Business Innovations in Global Health Care.” In 2012, she launched a continuing series of conferences, “21st-Century Health Care Management Education: Confronting Challenges for Innovation with a Modern Curriculum,” with 156 global academic attendees.

Regina Herzlinger received her Bachelor’s Degree from MIT and her Doctorate from the Harvard Business School.

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