What you'll learn

  • Learn to align teams around a common mission.

  • Develop writing habits to engage readers of your emails, proposals, blog posts, and all types of internal communications.

  • Simplify and clarify complex messages to gain traction with broad audiences – both external and internal.

  • Build a story structure using the classic Hero’s Journey to create effective presentations, turn data into irresistible stories, and identify new methods to persuade others to act on your ideas.

  • Learn to use AI tools to enhance communication while highlighting your authentic voice.

  • In class activities include personal coaching consultation with instructors. 

Course description

Any leader can have the greatest idea in the world—but the truly transformative leaders have sharpened the rare ability to persuade others to act on those ideas. In this exclusive in-person course that takes place on the historic Harvard campus, international bestselling author and communication coach, Carmine Gallo, will show you how to leverage advanced communication skills to stand out and get ahead in any field.

Based on Carmine’s latest book, The Bezos Blueprint, as well as Talk Like TED and his popular books on Steve Jobs, this course offers simple and proven tools and techniques to transform your team, company, or career.

True leaders inspire teams, motivate employees, attract customers, and convince partners and investors to join them on their journey. They know that having a good idea isn’t good enough if they can’t sell it. Carmine and his co-instructor, Vanessa Gallo, will give you the tools to make effective communication a foundational skill.

While communication is the heart of leadership, strategy, and mission-driven success, keeping teams aligned and motivated has become more difficult—and more critical. This course will offer practical insights and valuable lessons that business professionals can put into action right away.

This course will incorporate new findings from Carmine’s latest book, The Bezos Blueprint: Communication Secrets of the World’s Greatest SalesmanThe Bezos Blueprint reveals the leadership and communication strategies that Jeff Bezos pioneered to fuel Amazon’s success. The book has been praised by The Wall Street Journal, Financial Times, and was named a “must read” by the Next Great Idea Book Club. The New York Times said: “Carmine Gallo deconstructs 24 years of Bezos’ letters to shareholders, and shows how Amazon’s founder applies the streamlining spirit to his own correspondence. Gallo diligently covers Bezos’ way with persuasion, story structure and — central to everything — simplicity.” In addition, Carmine will introduce ideas from his other bestsellers: The Presentation Secrets of Steve JobsTalk Like TED, and The Storyteller’s Secret, among others.

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